Its headquarters is in Wuhan Economic Development Zone
On March 3, the dragon comes out of the mountain(signifying everything comes back to life and full play will be given to their presence).
On the first day of March, Dongfeng Group spread good news! Dongchuang Zilian (Wuhan) New Energy Technology Co., Ltd. (hereinafter referred to as "Dongchuang Zilian"), a subsidiary of the Group, has undergone industrial and commercial changes, and its enterprise name has been changed to Dongfeng Automobile Nanotechnology Co., Ltd. (hereinafter referred to as "Dongfeng Nano"). He exclusively produces the economical new energy passenger car - EX1.
"Nano" is upgraded from the first version of Ex1. From a new energy pure electric vehicle model, it has become the latest new energy pure electric passenger vehicle brand of Dongfeng Corporation, and has started independent brand operation as the second-level segment of Dongfeng Corporation.
So far, Dongfeng's self-brand passenger cars have formed a "towering and overwhelming" development pattern on the new energy and intelligent connected vehicle track.
Established on October 28, 2020 and headquartered in Wuhan Economic and Technological Development Zone, this business segment is a full-value chain technology electric vehicle company under Dongfeng Corporation that integrates commodity planning, production, manufacturing and marketing. It focuses on the economy and fashion pure electric vehicle market, and is one of the core boosters of Dongfeng Corporation's efforts to move towards the independent new energy track.
The first model of this business segment is the Dongfeng EX1, a pure electric small SUV, which was launched in 2021. In that year, the external environment and market environment were harsh, and the sales of Dongfeng EX1 reached a leap from 0 to 10000. Dongchuang Zilian has become the passenger vehicle enterprise with the shortest growth cycle and the fastest sales volume of Dongfeng.
▲ Dongfeng EX1
In July 2022, Dongchuang Zilian launched the high-quality pure electric small SUV nano BOX. Nano BOX has become a "hot model" since its launch. In December, its sales ranked among the top 10 in the sales of new energy SUVs and entered the first camp of independent small pure electric SUVs. In 2022, the annual sales volume of Dongchuang Zilian exceeded 35000 units, and the "latecomer" in the small pure electric passenger vehicle market.
The business sector performed well, with capital coming to boost its holdings, driving technological innovation and accelerating industrial layout. In December 2022, the registered capital of Dongchuang Zilian increased to 8.9 billion yuan, and the registered capital increased again to 1.8 billion yuan at the beginning of this year. The two major production bases settled in Xiangyang and Shiyan in February this year, running out of the "acceleration" of industrial base construction.
In 2023, Dongfeng Nano will continue to focus on the pure electric small passenger car market and launch two new pure electric models within two years. In the future, Dongfeng Nano will launch a new product every year.
It is noteworthy that the headquarters and production bases of Dongfeng Nano, Mengshi Technology, Landau Automobile, Dongfeng Fengshen and Dongfeng Junfeng are located in Wuhan Economic Development Zone. China Auto Valley has become an important carrier for Dongfeng to implement the "technology leap" action, transform into a technology-based enterprise, and build "excellent Dongfeng".
Junfeng, as a company deeply involved in the development of nano-model, also undertakes the overseas sales task. With the establishment of the "Nano" headquarters economic model, Junfeng will certainly enhance the overseas sales of "Nano" models.